[ps2id id=’faq-20′ target=”/]EDAA has been established to administer the European Self-Regulatory Programme and in particular services for the AdChoices Icon and the “YOC” Consumer Choice Platform to any company practising interest-based advertising within Europe.
As such, participation is done directly with EDAA and no company is required to be a member of any governing association or other industry trade or self-regulatory organisation in order to participate. Any company within Europe may apply directly to EDAA for use of the AdChoices Icon and may integrate onto the “YOC” Consumer Choice Platform.
If you would prefer to contact a national-level organisation, local IABs and SROs (self-regulatory organisations) would be pleased to assist you. For contact details of your national IAB, please visit IAB Europe. For contact details of your national SRO, please visit the EASA website.
