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36) My company is registered with another regional AdChoices Programme (e.g. the Digital Advertising Alliance in the US). Am I covered, or do I need to sign up separately with EDAA for my European activity?
March 21, 2019All companies collecting and/or using information for the purposes of interest-based advertising within Europe must sign up...
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37) Does participation in EDAA cover all my OBA activity across Europe? What about additional national rules?
March 21, 2019EDAA participation is pan-European and therefore covers the practice of OBA across Europe, in accordance with the...
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38) Does the use of the AdChoices Icon and/or “YOC” Consumer Choice Platform signal compliance with the GDPR and/or ePrivacy Directive?
March 21, 2019The Self-Regulatory Programme on OBA is complementary to applicable European and national law and should not be...